Our Mission

CRM Training for Modern Customer Management

Our project guideforcrm.com was launched to offer companies and professionals practical training in CRM and customer management. We provide in-depth knowledge of digital systems that enable efficient customer care. Our approach is based on transparency, continuous education, and the application of proven methods. The expected effect for our clients is a sustainable improvement in their customer relationships and optimized use of modern CRM tools.

Our Team

CRM Experts for Your Customer Management

Meet our specialists who make digital systems in customer management optimally usable through well-founded training and courses.

Head of CRM Training

Ms. Walburga Rohde

For over 12 years, Ms. Rohde has been accompanying companies in the introduction of digital systems. Her courses combine strategic customer management with practical application.

"Good training is the key to fully exploiting CRM potential."
Focus: CRM Strategy & Process Optimization
Senior Trainer Digital Systems

Hendrik Seitz

Hendrik Seitz has already led over 200 training sessions on CRM platforms. His expertise in data analysis and customer management makes him a sought-after speaker.

"Modern courses must be practical – only then does real understanding of digital systems develop."
Focus: Data Analysis & Reporting
CRM Consultant & Lecturer

Dr. Anna Voss

Dr. Anna Voss earned her doctorate on customer management in digital ecosystems. In her training, she imparts scientifically based methods for successful CRM use.

"Customer management lives from the right balance between technology and the human factor."
Focus: Customer Journey & Automation

Your Partner for CRM Training

Rethinking Customer Management

We are Guide for CRM – your specialist for practical training in modern customer management. Our focus is on digital systems that empower your teams to design customer relationships efficiently and sustainably. We work with companies that want to professionalize their CRM processes and build real expertise through targeted courses. Our tone is clear, committed, and solution-oriented – without exaggeration, but with a clear commitment to quality.

Practical Courses

Our training courses provide applicable knowledge for digital systems in customer management – from setup to daily use.

Focus: Application

Individual Consulting

Every company has its own requirements. We adapt our CRM training to your specific processes and goals in customer management.

Focus: Adaptation

Sustainable Expertise

Through continuous support and practice-oriented exercises, we ensure that your team masters digital systems securely in the long term.

Focus: Sustainability
2019 Foundation of the first CRM training Start of a pilot project focusing on digital systems for customer management.
2020 Introduction of online courses Development of initial digital training modules for CRM courses to enable flexible learning.
2021 Expansion of training offerings Extension of courses to include specific CRM functions and practical exercises in customer management.
2022 Partnership with companies Collaboration with companies to integrate CRM training into their internal professional development programs.
2023 Certified CRM courses Introduction of a certificate for participants who successfully complete all training modules.
2024 International expansion Offering CRM training in multiple languages and adaptation to regional customer management requirements.
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